FLOURISH
BRANDING | GRAPHIC DESIGN | ILLUSTRATION
FLOURISH is a food catering service that was initially offered to primary schools in Jersey by Caring Cooks. When Caring Cooks were given the opportunity to roll out their very successful food service to secondary school students we decided to take a look at the Flourish brand and see how we could better communicate with this new audience and their stakeholders.
A change of tone was required and achieved with reduced colour palette, new fonts and a more mature diner style of illustration and photography that needed to work across print and social media channels.
FLOURISH IDENTITY |
FLOURISH IDENTITY | COLOUR PALETTE
FLOURISH FONTS | HEADINGS, SUB HEADINGS, COPY AND ILLUSTRATIVE FONTS
FLOURISH ILLUSTRATION STYLE | BISTRO CHALKBOARD STYLE
FLOURISH SOCIAL MEDIA ASSETS | GRAPHICS FOR INSTAGRAM POSTS AIMED AT STUDENTS AND STAKEHOLDERS
FLOURISH SECONDARY SCHOOL MENUS | DESIGNED AS A1 POSTERS TO BE DISPLAYED IN THE SCHOOL CAFETERIAS AND IN DIGITAL FORMAT
FLOURISH SECONDARY SCHOOL MENUS | DESIGNED AS A1 POSTERS TO BE DISPLAYED IN THE SCHOOL CAFETERIAS AND IN DIGITAL FORMAT